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Erin Thompson

Maximizing Property Appeal: Before and After Virtual Staging

Introduction


In the competitive world of real estate, first impressions are everything. Potential buyers often make up their minds within seconds of viewing a property listing, so making a lasting impression is essential. Virtual staging offers a powerful solution to enhance your property's appeal and attract buyers from the moment they click on your property. This article explores the transformative potential of virtual staging, focusing on a before-and-after comparison that demonstrates the impact of virtual staging on property presentation and buyer perception.


Space enhanced by using virtual staging

What is Virtual Staging?


Virtual staging is a technique used to digitally enhancing the property appeal by adding furniture, decoration, and other elements to vacant or poorly furnished spaces to make it look more attractive and appealing. 

  • This cost-effective and efficient method allows sellers to show property's potential without any extra hassles and expenses which were incurred while using traditional staging technique.

  •  Virtual staging is done using specialized software and skilled designers who create realistic and appealing visual representations of the property which makes it more suitable to attract new traffic. 

  • According to a report of National Association of Realtors, around 81% percent of buyers' agents said staging a home made it easier for a buyer to visualize the property as a future home. 

  • The most common rooms that were staged included the living room (91%), kitchen (81%), primary bedroom (81%), and dining room (69%).


Before and after using Virtual staging

Top Design Styles in Virtual Staging


Virtual staging provides various designing styles like Modern, Traditional, to its users, so they can choose whatever suits their property the best! At oflisting.com, users have a variety of choices  from which they can choose from and visualize their future property at an affordable cost! .Virtual staging is a great tool which is gaining a lot of popularity in the real estate market. There are various styles in virtual staging. Let us take a look at those designing styles and understand the concept of virtual staging in a bit more depth.


Modern Style


Whenever any property is styled in the Modern style, it makes the room look very appealing and classy! It carries a sharp and straight edge throughout the listing. The color palette is neutral and more towards monochromatic tones which develops a sense of comfort and calm in that room. Some of the features of the Modern style are mentioned below:

  • Steel, metal, and glass decors are most commonly used in such style which adds a sense of minimalism in the property.

  • This style is closely associated with smooth and clean lines, complimenting a sleek surface.

  • Modernist arts are also taken into consideration in such styles, which makes the room more appealing and inviting.


Modern style of virtual staging

Scandinavian Style


This style is getting immensely popular across the internet. A minimalistic, clean and a bright interior is what it provides. Warm tones in colors and furniture are often used in staging while using this style. It is the perfect choice if you want to create a warm and a calm atmosphere around the property. Some of the features of the Scandinavian style are mentioned below:


  • Light color woods like pine and birch in furniture is a key element of this style.

  • Neutral color palette is used to tie up the space altogether.

  • Using a lot of lights to create an inviting and bright atmosphere.


Scandinavian style of virtual staging

Traditional Style


This design revolves around selecting and staging traditional and vintage decors and furniture in the space, to make it look more appealing and eye-catching which screams elegance and warmth in its style. When all the traditional aspects are brought together in a room, it creates a classic space. Some of the features of the Traditional style are mentioned below:


  • Subtle colors are used in this style to enhance the space.

  • Vintage furniture and accessories, natural wood are some of its core elements which are used in staging.

  • It uses heavy and detailed fabrics in the furniture or rugs which compliments the classic evergreen traditional style.


Traditional style of virtual staging

Minimalist Style


As the name suggests, this style gives a simple, minimalistic and clean look to a room by using a monochromatic pattern along the space. Along with some accent of colors, printed rugs and decors are used in order to balance out the tone of the room along with keeping it nice and chic. Some of the features of the Minimalist style are mentioned below:


  • Tonal textiles and fabrications are used in this style.

  • It typically uses light tones of colors to keep the room bright and makes it look spacious.

  • The style helps the users to achieve a simple and sleek look for their space.


Minimalist style of virtual staging

The Power of Before Vs After Images


Before and after images serve as powerful tools to showcase the transformative virtual staging impact. By presenting side-by-side comparisons, sellers can effectively demonstrate the potential of a space and influence buyers' perceptions and decision-making processes. Before and after images highlight the property's key features, maximize its visual appeal, and create a compelling narrative that resonates with potential buyers. By comparing before and after pictures of any property allows the buyer to see and focus on the key differences that the virtual staging is creating. 


Before using virtual staging


The picture of a room is taken before doing the virtual staging so that the comparison can be made over how it has changed and embellished the entire space. It should be kept in mind that before taking any picture in this process, the area of staging should be clean and properly decluttered in order to ensure the best virtual staging results. The picture used below was taken before transforming the space using virtual staging. It is all empty and lacks attractiveness, making it difficult for the sellers to sell it to the potential buyers.


Property without any virtual staging

After using virtual staging


After the picture is developed using the virtual staging techniques, the difference can be seen very easily. The picture used below is created using virtual staging. The space is now clean, beautiful, chic and now has the potential to attract the potential clients towards it. All thanks to Virtual staging! The conversion of Before and After virtual staging pictures can be noticed very clearly and is helpful to the user to fascinate their future properties , with this comparison we now have an idea over how powerful Virtual staging transformation actually is!


Property after virtual staging


Choosing the Right Virtual Staging Service


When selecting a virtual staging service, consider factors such as turnaround time, design options, pricing, and customer reviews. Choosing a service provider is a crucial step due to which careful evaluation becomes an inevitable part in the field of virtual staging. Look for a service provider with a proven track to ensure the service offers customization options to tailor the staging to the property's unique features and target market. 


Let Us Take a Look at Some of the Virtual Staging Service providers:


oflisting helps you beautify your properties and sell it faster. It is an affordable, high quality provider of Virtual Staging made specifically for real estate. It is the most affordable amongst all of the companies mentioned along with top notch quality of images.


Pricing:$14/photo


BoxBrownie has become one of the popular virtual staging software due to its low pricing and good quality result, it offers various services like, photo editing, virtual staging, renovations which are all done virtually using software.


Pricing: $24/photo


Virtual Staging Solutions helps the user to transform their empty and dull space into a warm and welcoming home with their trendy furniture and home decorations staged virtually. 


Pricing:$75/photo


RoOomy assists you in visualizing your property by making it more appealing and attractive. Rooomy also offers rendering, which can be particularly helpful for commercial real estate agents.


Pricing:$49/photos



Here are a few companies and their comparison with others in terms of cost, delivery, service, and turnaround:


 Brand name

Pricing

Discounts availability

Customer Service

Rapid delivery

Turnaround time 

Starts from $24

No

24/7

N/A

48 hours

Starts from $14

Yes

24/7

Available

12-48 hours

Starts from $75

No

9-5 M-F

Available 

24-48 hours

Starts from   $49

Yes, with bulk purchases

N/A

N/A

48-72 hours


How to Get the Best Out of Virtual Staging



A basic comparison of virtual staging

Here are some of the things to be kept in mind while staging, to get the best out of it:


  • Ensuring that the property is clean, decluttered and with proper lighting before capturing images for virtual staging. It is an important step to be taken care of, if the space of staging isn’t clean, it can affect the potential results derived by the virtual staging. The cleaner the property will be, the more attractive results will be. 

  •  Select a reputable virtual staging services like Boxbrownie, OFlisting, Padstyler, roOomy(the service provider can be chosen by considering various elements like price charged, turnaround time, delivery, returns option) offers a range of design options, quick turnaround times, and competitive pricing according to the buyer’s needs and wants. The service providers should be selected by careful consideration as they are the one who can make or break your desired results. To consider and select a provider, the user should go through various virtual staging websites once and analyse what best suits their need and should make the selection call accordingly.

  •  Use “Before and After images effectively in marketing materials to showcase the actual difference which is created by using virtual staging, including online listings, social media posts, and printed materials, to depict the property's potential to potential buyers. It is an effective tool which can attract a lot of potential clients towards the property due to the embellishment which is created by the Virtual staging.


Conclusion


In conclusion, virtual staging offers a powerful solution to enhance a property's appeal and attract potential buyers. Virtual staging is getting famous due to its versatility along with its affordability. By leveraging before and after images, sellers can effectively showcase the transformative impact of virtual staging and create a narrative that revolves around buyers. As real estate professionals continue to embrace virtual staging as a key marketing tool, the importance of showing a property's potential with before and after images cannot be overstated. By considering the tips outlined in this article and choosing the right virtual staging service, sellers can maximize their property's appeal and drive successful sales results.

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